This year marked an exciting milestone for SoooFul as we proudly represented Malaysia at the MIHAS (Malaysia International Halal Showcase) in Dubai. It was a journey of innovation, culture, and a shared commitment to health and wellness that brought our team together with global leaders in the halal industry.
A Global Platform for Halal Innovation
MIHAS is the world’s largest halal trade fair, and this year’s event in Dubai provided an extraordinary opportunity for SoooFul to showcase our flagship product—SoooFul Stomach Comfort Meal Replacement. With its unique formulation that includes Shiso leaf extract—a natural ingredient scientifically proven to help alleviate and repair stomach discomfort—SoooFul stood out as a pioneer in health-focused halal innovation.
This powerful ingredient, combined with 45% plant-based protein, essential vitamins, and minerals, positions SoooFul not just as a meal replacement but as a lifestyle solution for those seeking optimal health and weight management.
Sharing Malaysia’s Vision with the World
As a proud Malaysian brand, we carried with us the spirit of our nation: a blend of tradition, innovation, and a commitment to quality. The response to SoooFul was overwhelmingly positive. Visitors from diverse backgrounds showed keen interest in how our product could cater to their dietary needs while aligning with halal principles.
Through engaging conversations and live demonstrations, we had the opportunity to connect with distributors, health-conscious consumers, and industry experts, spreading awareness about the importance of accessible, stomach-friendly nutrition.
Highlights of Our MIHAS Experience
- Global Networking: Meeting partners and potential collaborators from around the world reinforced the shared commitment to providing innovative halal solutions.
- Product Showcases: SoooFul received praise for its unique blend of modern science and natural ingredients.
- Cultural Exchange: Representing Malaysia in Dubai allowed us to bridge cultures while championing halal innovation.
Looking Ahead
The MIHAS showcase was not just a platform to present SoooFul—it was an opportunity to inspire and be inspired. As we return to Malaysia, we carry with us the invaluable insights gained and a renewed drive to continue developing products that make a difference in people’s lives.
A Heartfelt Thank You
We extend our deepest gratitude to everyone who visited our booth, shared their stories, and expressed interest in SoooFul Meal Replacement. Your support fuels our journey, and we’re excited to bring our products to even more markets around the globe.
Stay Tuned!
Follow our journey as we continue to share the magic of SoooFul Meal Replacement with the world. For updates and more information, visit our website or connect with us on social media.